According to SAS, there is a misconception when it comes to the Internet of Things that the more data an organisation has the better, which often results in a surplus of unusable information.
When it comes to the Internet of Things (IoT), IoT Domain Lead at SAS Kevin Kalish has said that focusing on collecting big data often results in an organisation becoming a data hoarder.
Instead, Kalish believes the innovation gold lies in the filtered data an organisation has extracted from the intermediate layer between the devices and the cloud — what he calls the “fog”.
“The view of big data in IoT is that it is more a commodity and that sometimes can lead businesses to the desire to become a bit of a data hoarder,” he said.
“The misconception is that storage is a commodity and big data will solve these problems but the volumes and the costs are quickly becoming unsustainable.
“Unless part of your business model is data monetisation, it’s highly likely that you can afford to only send back filtered data.”
In the future, Kalish believes there will be sensors in every imaginable place; that such a smart world is going to significantly change how an individual and an organisation should approach innovation, as well as how it connects to its customers and manages its day-to-day.
According to the self-confessed IoT evangelist, having more data attributes is not necessarily a good thing when an organisation is not 100 percent sure how it is going to accumulate and manage the data.
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SOURCE: ZDNet
Asha McLean
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