7 years ago0108Have you noticed seeing a lot more videos on Facebook lately? Not only have there been a plethora of Facebook LIVE videos, but I’ve also been seeing a trend of videos made from simple animations or static inspirational images with music added.
All because Facebook has declared video to be something people want to watch more than any...
7 years ago0119As the mobile landscape continues to evolve, it is becoming increasingly difficult for entrepreneurs to grow their apps and retain their users. The market is hyper-competitive and oversaturated, and most people only use the apps they really need.
According to Quettra, the average mobile app loses 77 percent of its daily active users...
7 years ago0139So, after seeing the latest numbers, you finally bit the bullet and signed-up for that spiffy new marketing automation software.
The problem now is figuring out what to do with the app. You’re excited to get started, but there’s a lot under the hood and you’re not sure where to start, and where to go after that. Happily, you...
7 years ago0136Without the big budgets enjoyed by major brands, small businesses must balance creativity and efficiency to make their marketing stand out. To do this, you need to squeeze every last ounce of creativity from your marketing team while running your marketing operations in the leanest manner possible. Here are some tips from members of our...
7 years ago084Brands’ links can be attached to photo, video and carousel ads on Instagram and use referral codes to open a specific messaging thread on Messenger.
Facebook continues to find ways for its three major brands — Facebook, Instagram and Messenger — to complement one another. In the latest example, brands can now buy ads from Facebook...
7 years ago081Columnist Rob Rasko chats with Alan Boehme, CTO of Coca-Cola, about how the soft drink giant is evolving technologically by creating a bridge between their company and the entrepreneurial community.
My team and I recently had the opportunity to meet with one of today’s foremost technology leaders, Alan Boehme, at the Collision...
7 years ago079As e-commerce continues to grow, retail marketers will need to invest in digital marketing. Columnist Christi Olson makes the case that search can strengthen your online retail strategy at every stage of the buyer journey.
In the retail space today, it’s no longer business as usual. Retail is in a constant state of flux as more and...
7 years ago085A new report will notify publishers when ads on their sites don't meet the Better Ads Standards and enable them to take action before ads are blocked on their sites.
Two years ago, in response to the rise of ad blocking, Google’s head of ads and commerce Sridhar Ramaswamy said the industry needed to come together to tackle the root...
7 years ago079A woman from Ontario has been awarded over C$100,000 (£57,460) in damages after being unfairly dismissed from her job at McDonald's.
Grandmother of three, Esther Brake, 67, was given an ultimatum - to be demoted or fired after being sent to manage an underperforming franchise in 2012.
Brake, who had been working at McDonald’s...
7 years ago072Apple is shameless. It can’t help but to share landmark statistics, such as today’s news that developers on its platforms have earned over $70 billion since the App Store launched in 2008.
And still growing
We know other mobile platforms are growing too, but surely Apple’s fading iOS empire has reached its zenith? Not so, Apple...
7 years ago071Manufacturing jobs (any jobs, really) are a hot-button topic these days, and our President has made no secret of his desire for big companies, and Apple in particular, to make more products here. In a Wednesday interview with Jim Cramer on CNBC’s Mad Money, Apple CEO Tim Cook announced that Apple is creating a fund to promote advanced...
7 years ago073
ALT LAKE CITY, June 5, 2017 /PRNewswire/ -- Amazon's sales of consumables in the Health & Personal Care, Baby and Grocery groups saw double-digit growth in Q1 2017, while the total HPC and grocery markets experienced declines of 1% and 10%, respectively. As consumers shift away from brick and mortar towards eCommerce for...