Brigadier Security Systems Sees Improvement in Finances and Accounting as It Celebrates 1st Anniversary With Concierge Technologies

8 years ago0360 This month Concierge Technologies is celebrating the one-year anniversary of the acquisition of its Canadian subsidiary, Brigadier Security Systems. Brigadier became a wholly owned subsidiary of Concierge in June 2016 and is led by Chief Executive Officer, Rob Ast, head of sales and marketing Helen Perry-Raycraft and Chief...

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U.S. Cinema Advertising Leader, Screenvision Media, Promotes John Marmo; Strengthens Corporate Team

8 years ago0320 John Marmo to Lead Training and Compliance to Ensure All-Round Company Success Screenvision Media, a national leader in cinema advertising, today announced the promotion of John Marmo to Vice President, Training and Compliance, from Director of Digital Training and Compliance. Screenvision Media demonstrates its focus on growing...

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Social Chain, Europe's Largest Social Media Marketing Agency, Acquire Viral Gaming Network DEVISE

8 years ago0450 Social Chain, Europe's largest social media marketing agency, led by CEO Steven Bartlett, and profiled by VICE as being "the leader of the social media Illuminati," have quietly acquired the viral gaming portfolio of DEVISE in a multimillion-dollar acquisition. The acquisition includes a large network of influential video...

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7 Marketing Technologies Every Company Must Use

8 years ago0562 With over 1,000 companies trying to sell some type of marketing technology in over 40 categories, it’s not surprising that the most common word that marketers use to describe themselves is “overwhelmed.” Indeed, according to my research into 351 mid-market B2B companies, except for companies in software, the adoption rate of...

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Facebook and Deloitte Are Joining Forces to Help Companies Become Digital Businesses

8 years ago0331 Facebook and Deloitte Digital announced that they have formed an alliance aimed at helping companies “fully evolve into digital businesses.” The two companies said in an email to Social Pro Daily that the goal of their alliance is to “rewire legacy business and marketing models to create long-term business value,” and they...

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Marketo to Host Short, Actionable Webinar, "Introduction to Marketing Operations," on June 27

8 years ago0424 Marketo, the world leader in marketing automation for companies of any size, is hosting a live webinar titled "Introduction to Marketing Operations" on Tuesday, June 27, at 10am PT / 1pm ET. Led by Tanya Chu, the Senior Manager on the Marketing Operations team at Marketo, the 15-minute webinar will be short, easy-to-digest, and...

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India's Tech Firms Face Fundamental Shift From IT To More Advanced Tech

8 years ago0358 Madeshwaran Subramani is the human face of IT disruption in India. He recalls being recently summoned to the HR office of his employer in southern city of Coimbatore at 11 a.m. By noon, the 29-year-old software engineer was out of a job. He worked for Cognizant Technology, a U.S.-based firm with offices in India. "They give only two...

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Grow Customer Lifetime Value with People-Based Search Marketing

8 years ago0332 Your display advertising targets specific audiences, but what about your search marketing? It’s time to think beyond the keyword, and tailor your PPC campaigns based on who is actually viewing or clicking your ad. With a people-based approach to your search marketing, you can improve the cross-channel customer experience,...

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How AI Is Streamlining Marketing and Sales

8 years ago0498 In 1950, Alan Turing, already famous for helping to crack the German Enigma code during World War II, devised the Turing test to define intelligence in machines. Could a computer, Turing asked, fool a human into thinking he was interacting with another person, or imitate human responses so well that it would be impossible for a person to...

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When Consumers Find Your Organization Online, Will They Pick You?

8 years ago0304 We’ve had an exciting week in New Orleans at The 2017 OPEN MINDS Strategy & Innovation Institute, with great discussion on not only the shifting market but the leadership required to make the shift to sustainability in a new business model (see There Is No “Plan B” Alternative To Value: Creating A Value-Focused Competitive...

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Meet the New Generation SaaS Based E-Commerce Platform, Storehippo

8 years ago0347 Headquartered in Gurgaon, and founded in 2014, Storehippo is a new generation SaaS based E-Commerce platform. Built on the latest mobile-first technology stack, the Do It Yourself (DIY) platform enables business owners to roll out solutions for diverse B2B and B2C business models in no time. Along with being inherently mobile ready,...

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Coloredge, Visual Marketing Solutions Firm, Named #1 Top Shop In Wide Format for Fourth Year In a Row

8 years ago0473 Firm marks latest achievement amid rapid industry changes Coloredge, the largest provider of visual marketing solutions for upscale brands and retailers, announced today that it has been named the #1 "Top Shop" among all visual communications companies in North America by Wide Format & Signage magazine. This marks the fourth...

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